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The Shop
More than a skate shop. We're here to build and uplift our community, friends, and fellow skaters in the Chippewa Valley. 100% Skater Owned, 100% Skater Operated.
Our Story
"It was all a dream, I used to read Big Brother magazine."
It started with a 1979 Chevy El Camino and a simple idea: bring gear that wasn't available around Eau Claire to the people who needed it. After talking to folks in the industry, they all said the same thing: "Cool idea, but... you NEED a storefront." So that's what we did.
Now the mission is clearer than ever: keep growing the skateboard scene in and around the Chippewa Valley. Whether you've never stepped on a board, a seasoned vet, or you're dusting yours off after years, this place is for you.
Shop by Category
Visit El Camino
Store Hours
Wednesday 11am - 7pm
Thursday 11am - 7pm
Friday 11am - 7pm
Saturday 11am - 7pm
Sunday 11am - 5pm